Texcovery publishes work from freelance journalists, engineers, researchers, founders and other practitioners who know something our readers should know. Some of our best-read pieces came from people who had never written for a publication before but had spent years doing the thing they wrote about. If that sounds like you, read this page before you pitch. It will save us both time.
What we’re looking for
We want pieces that tell readers something they could not easily find elsewhere. That usually means one of the following:
- Reported stories with original interviews, documents or data, especially about the Canadian tech ecosystem: a sector that is quietly growing, a policy change nobody has explained properly, a company whose numbers do not add up.
- Explainers that walk a non-specialist through how something works, such as how carbon capture is measured, what a SOC 2 audit actually checks, or why chip export controls affect a Canadian startup.
- First-hand experience from practitioners: what you learned running incident response during a ransomware attack, building a hardware company in Canada, or deploying an AI model in a regulated industry. Specifics and numbers make these work.
- Analysis and argument from people with relevant expertise, making a clear case and backing it with evidence.
- Reviews and tests of products, with a sound method we can describe to readers.
Topics we cover
- Startups, venture capital and the business of technology
- Artificial intelligence: models, tools, infrastructure, regulation and effects on work
- Cybersecurity and privacy
- Hardware, semiconductors and devices
- Green tech: energy, grid, storage, electrification, climate tech financing
- Fintech: payments, banking, lending, digital assets infrastructure
- Tech policy in Canada: federal and provincial legislation, regulators, procurement
How to pitch
Send pitches to [email protected] with “Pitch:” and a short working headline in the subject line. Please do not send a finished article unless it is a first-person piece where the draft is the clearest way to show what you mean. A good pitch is usually 150 to 300 words and covers:
- The story in two sentences. What is the piece about, and what is the news or the insight?
- Why now. What has changed, or why will readers care this month?
- How you’ll report it. Who will you talk to, and which documents or data will you use? Do you already have access?
- Why you. Your relevant background, plus two or three links to previous work if you have them. If you have not published before, tell us what you do.
- Proposed length and timing. Most of our features run 1,200 to 2,000 words.
- Conflicts of interest. Any financial or personal connection to the companies or people involved. Disclosure does not automatically disqualify a pitch, but failing to disclose will.
We read every pitch. Because we are a small team, we reply within five business days if we would like to take the idea further. If you have not heard back after two weeks, feel free to send a short follow-up or offer the pitch elsewhere. Time-sensitive pitches should say so in the subject line.
What happens if we commission you
- We agree on the angle, length, deadline and fee in writing before you start.
- You work with an editor who will push you on structure, clarity and evidence. Expect at least one round of substantive edits.
- Every piece is fact-checked according to our editorial policy. You will be asked for sources, notes and contact details for people quoted.
- Commissioned freelance work is paid. Rates depend on the length and the reporting involved and are confirmed in your commissioning email. We pay within 30 days of publication.
- You keep copyright in your work. We license first publication rights and the right to keep the piece in our archive and newsletter; details are in the contributor agreement.
- Your byline and a short bio appear with the article. The bio can link to your personal site or professional profile.
Writing standards
- Use Canadian spelling and write for intelligent non-specialists. Define jargon or cut it.
- Link to primary sources for facts and figures.
- All quotes must be real, accurate and from interviews you conducted or from on-the-record public statements, with a source.
- Your work must be original and not published elsewhere, including on your own blog or LinkedIn.
- You may use software tools for transcription, grammar checks or research assistance, but you must tell your editor what you used, and you are responsible for every word and fact. Submissions written substantially by AI will not be accepted. See the AI section of our editorial policy.
- Images must be your own or properly licensed, with the licence documented. Do not send screenshots of copyrighted images.
What we don’t accept
- Paid links or “guest posts” for SEO. We do not sell links, accept payment for publication, or allow undisclosed commercial links in articles. Offers of payment for a dofollow link will be deleted without reply.
- Content marketing from vendors, agencies or PR firms written to promote a product or client. If you want to promote your company, see Advertise with us, where paid content is clearly labelled.
- Articles about your own company, product or clients, or companies you have a financial interest in, unless the connection is disclosed and is the point of a first-person piece.
- Investment tips, token promotions or price predictions.
- Listicles without reporting (“10 AI tools you need now”).
- Articles previously published elsewhere, or spun or rewritten from other articles.
- Pieces generated by AI tools.
- Unsolicited reviews of products the writer received free from the manufacturer without disclosure.
Letters and short responses
If you want to respond to something we published, you do not need to pitch. Send a letter of up to 300 words to [email protected] with “Letter” in the subject line, including your name and city. We may edit letters for length and clarity. Factual errors should be reported as corrections, not letters, so we can fix them quickly.
Contact
Pitches, letters and contributor questions: [email protected]
Texcovery Media, Suite 704, 120 Adelaide Street West, Toronto, ON M5H 1T1, Canada

